Pest Control Founding Cohort 10 spots — 50% off year one Claim your spot →

Pest leads die in 30 minutes.
Recurring revenue dies in one missed renewal.

Your existing software — FieldRoutes, GorillaDesk, PestPac — already has the answers. ForwardStack reads it, flags what needs a reply, and drafts the message. You review. You push send. No autonomous outreach. No TCPA exposure.

60s
Draft reply on every new lead
65%
Of calls missed industry-wide
+22%
Renewal lift target with early outreach

Three ways pest control revenue slips away every day.

📞

After-hours service requests going straight to voicemail.

A homeowner finds evidence of infestation on a Saturday evening. They call three companies. The one who responds first — even with a "we'll be there Monday" email — wins the contract. Your crew is home. The lead goes cold by morning.

📋

Annual contract renewals falling off the calendar.

Your recurring revenue lives and dies on 90-day renewal cycles. When the renewal window opens, the customer who hasn't heard from you in three months calls a competitor instead. That's not churn — that's a preventable draft that never got sent.

🏘

Route-density neighbor leads never followed up.

You're treating 18 Elm Street. Four neighbors on the same block have the same pest pressure. You're already driving the route — but nobody drafted the neighbor pitch, so four upsell opportunities sit in your CRM as untouched contacts.

Built for recurring-service contractors, not one-off jobs.

01

We read your pest control stack.

FieldRoutes, GorillaDesk, and PestPac — connected read-only via OAuth. We see your customers, service history, renewal dates, and open leads. We never write a record. No edits to your CRM. Ever.

FieldRoutes GorillaDesk PestPac
02

New lead + 60-day renewals + neighbor opportunities — all flagged.

ForwardStack watches three signals simultaneously: new service requests landing in your CRM, customers entering their 60-day renewal window, and neighboring addresses on active routes with no service record. Each one surfaces in your outbox as a separate draft — ready for your eyes.

03

Draft reply, renewal offer, or upsell pitch — in 60 seconds.

Every flagged event gets a draft tuned to its context. A new lead gets a personalized service inquiry reply. A renewing customer gets a retention offer with their service history included. A neighbor lead gets a route-density pitch that mentions their actual street. None of it goes anywhere until you push send.

04

You review. You decide. You push send.

Drafts sit in your outbox — editable, deletable, sendable. No autonomous outreach. No scheduler that fires without your review. Every message that goes to a customer has a human behind the send button. That's the firewall pest operators need given state-level TCPA exposure on high-volume recurring outreach.

Your pest control stack, connected and safe.

Every connection is read-only OAuth. We read your data. We surface drafts. You push send. No write access. No autonomous outreach. Lawyer-approvable in 5 minutes.

FieldRoutes
Customers, service history, renewal dates, route data
Live Read-only
GorillaDesk
Contacts, subscriptions, scheduling, recurring plans
In Beta Read-only
PestPac
Customer accounts, service agreements, billing, AR
At launch Read-only
QuickBooks
Invoice aging, overdue AR, recurring billing tracking
In Beta Read-only
Google Calendar
Service appointments, technician schedules, route windows
Live Read-only

Running a different stack? Request it on the integrations page →

The math for a typical $3M pest control operator.

Conservative estimate. $100/mo avg recurring ticket, 20% annual churn, 60 missed after-hours leads per month. Run your numbers in the full calculator.

At-risk customers (20% annual churn)
500
×
Avg annual contract value
$1,200
×
Renewal recovery rate
22%
=
Annual renewal recovery
$132,000
After-hours lead capture (30% of 60 missed leads/mo × $150) +$32,400/yr
Renewal contract recovery +$132,000/yr
Combined annualized recovery +$164,400/yr

Three workflows built for pest operators.

Pull from the full library — these are the three that protect the most recurring revenue for pest control companies.

Renewal Recovery

Annual Contract Renewal Draft

Customer hits their 60-day renewal window in FieldRoutes. ForwardStack drafts a retention email that includes their last three service dates, the pest pressure on their property, and a simple "let's lock in another year" ask. Contractor-voice, not corporate-template. Lands in your outbox. You edit if you want. You send.

Trigger: 60-day renewal window FieldRoutes, GorillaDesk
Missed Call Rescue

After-Hours Lead Reply Draft

New service request lands at 9 PM on a Saturday. ForwardStack reads the contact, looks up the address, checks if it's a repeat pest type for the neighborhood, and drafts a reply that sounds like you wrote it yourself: "Saw your message — we're on route in your area Monday, can have someone out by 10am." Sitting in your outbox when you open your laptop Monday morning.

Trigger: New lead (any time) FieldRoutes, PestPac, GorillaDesk
Route Density Upsell

Neighbor Lead Pitch

You're servicing 18 Elm St. ForwardStack sees four neighboring addresses within 150 feet in your CRM with no active plan. It drafts a neighbor outreach that mentions the street by name and references the pest pressure in the area — without disclosing anything about the customer you're already servicing. Route density means the economics work. You just never had time to write the email.

Trigger: Active route + unserved neighbors FieldRoutes, GorillaDesk
🔒
We never message your customers. You push send.
Pest control is an autodialer-heavy vertical with state-level TCPA exposure. ForwardStack is read-only access, draft-only output, zero autonomous outreach. Every message requires your explicit send. Your attorney can approve this in 5 minutes — because there's nothing to approve beyond standard email sent by a human.
See the full legal firewall →
Pest Control Founding Cohort

10 founding pest control spots. 50% off year one.

Custom integrations for your stack. Dedicated onboarding. FieldRoutes and GorillaDesk configuration on day one. Lock in before the waitlist opens — these spots go to operators running recurring routes, not committees evaluating software.

Claim a founding spot →

No card required to apply. Decision within 48 hours.